Cricket rights discussions heat up as Seven threatens to walk away and Foxtel signs new deal

August 31, 2020 2:42

The ongoing rights discussions around cricket have taken a dramatic turn as Seven CEO James Warburton threatens to walk away from Cricket Australia.

Foxtel and Seven partnered in 2018 on a six-year deal with Cricket Australia. Worth $1.18bn, Seven contributes around $82m annually as part of the agreement, but Warburton voiced frustration last week about Cricket Australia’s (CA) handling of the sport during COVID-19.

Warburton’s frustration was initially brought about by the travel restrictions placed on cricket players and staff which is likely to impact the summer’s Big Bash League, with CA looking to put players in a bubble before international games which would inhibit their ability to take place in the BBL season.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Hannah Blackiston

Hannah Blackiston was the deputy editor of Mumbrella. She worked with the company from March 2019 to November 2020.

Topics