Crossmark appoints new leader of shopper experience
Field marketing specialist Crossmark has named Brendon Walker as client experience director of its recently created ShopperXP division.
The announcement:
Crossmark today announced the appointment of Brendon Walker as Client Experience Director of shopperXP, its dedicated in-store experience and sales division.
Walker, who has more than 16 years’ experience in creating and managing sales engagement solutions for several blue chip clients, was the brainchild behind the new company offering that will now house existing and new clients.
