Cummins & Partners puts Toronto office in administration after president is dismissed

“You simply shouldn’t have a start-up agency geared to a start-up client”: Cummins

Sean Cummins has closed the Canadian outpost of the independent international full-service agency network Cummins & Partners after just a year.

The Toronto-born Australian adman told Mumbrella the move was disappointing but necessary as the agency burned through cash on the back of poor local management decisions and the loss of its major client, but vowed to return to the country with a better prepared strategy.

The agency has been placed in administration, with the decision to lower the shutters after just one year coming several weeks after president of the office, Dave Carey, was dismissed in the wake of internal investigations.