Cummins Ross campaign encourages audiences to ‘Get Court Up’ in the Australian Open

Miranda Ward

October 9, 2013 9:10

Tennis Australia has launched a new campaign promoting the Australian Open.

The Cummins Ross campaign focuses on Tennis Australia’s new positioning ‘Get Court Up’.

The campaign features two ads which depict fans of the Australian Open getting ‘court up’ and becoming distracted from their jobs.

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Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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1 COMMENTS

panda bear 10 Oct 13

Very punny.

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