D&AD partners with YouTube to showcase creative work from around the world
D&AD, the London-based awards and body which represents global creative communities, has launched a partner channel with YouTube to allow creatives from around to world to upload videos of their work.
The Inspiration Channel has launched this week and is open to any user. Regular and varied guest editors will also be invited to select their favourite work, starting with D&AD’s CEO, Tim O’Kennedy.
The Inspiration Channel is a spot for self-initiated projects or your latest great ad. Sounds a bit like The Inspiration Room
Personally I love the idea. D&aD have a lot more credibility and weight behind them than backwater Australian ‘creative’ blogs who’s owners seem to have serious axes to grind. (See http://amnesiablog.wordpress.c.....ment-48141 )
If you get something onto D&aD’s inspiration channel, you know you’ve done something truly awesome and more inspiration channels should be applauded, not cut down with smug, snarky comments.