Dairy Farmers promotes the free range credentials of its A2 Goodness line
Dairy Farmers is showing Australians exactly where its new A2 Goodness milk range comes from in its launch campaign.
At the forefront of the campaign is a cow roaming its pasture with a chicken as it’s companion, transferring the meaning of free range, most commonly associated with chickens, to the cows producing A2 milk.
The campaign, from AJF GrowthOps, launches across Australia today and will appear on TV and online.
