Datarati adds Virgin Mobile and Nexus Travel to its accounts

Marketing automation vendor Datarati wins Virgin Mobile and Nexus Travel accounts.

DATARATI WINS VIRGIN MOBILE AUSTRALIA CRM & GLOBAL TOUR OPERATOR NEXUS HOLIDAYS

Virgin Mobile has turned to digital transformation specialist Datarati to implement and manage its marketing automation and CRM business following a pitch. The win follows global tour operator Nexus Holidays’ appointment of Datarati to manage their customer journeys.

Sydney headquartered Datarati is Asia Pacific’s fastest growing customer journey and experience agency and is headed by former general manager of marketing for Telstra’s small and medium businesses, Jarther Taylor, who was named CEO earlier this year.

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