DDB Group Melbourne names new chief strategy officer

February 11, 2025 9:15

DDB Group Melbourne’s head of planning has been promoted to chief strategist, effective immediately.

Matt Pearce, who has been with the agency since 2021, will now be responsible for strategy across the DDB, Mango, and Tribal teams.

His involvement in the business has led to client wins including Asahi CUB, Acciona, Movember, Mr Chen’s, Dabble, Funlabs, Made by Dyslexia, and Our Watch.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.