Dentsu Aegis acquires With Collective as global giant extends Australian footprint

September 16, 2016 9:29

Independent Sydney agency With Collective has been acquired by Dentsu Aegis in a move that further extends the Japanese giant’s Australian footprint.

The agency, which boasts clients including Qantas, Fairfax Media and Optus, will join Dentsu’s Australian network, remaining as an independent brand with in the network.

Dentsu has acquired 100% of the agency with a commitment that founders Justin and Dominique Hind will remain for at least five years.

Dentsu Aegis network ANZ CEO, Simon Ryan, said the deal represented a key strategic acquisition for the company.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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