Dentsu appoints Michael Bass as chief trading officer, APAC

August 8, 2022 3:04

Dentsu International has appointed Michael Bass as its chief trading officer, Media, Dentsu Asia Pacific, and has already commenced in the role as of May 2022.

With over 20 years of experience, Bass’ career is expansive – encompassing a range of senior investment and trading roles across the media sector. Bass spent seven years at IPG Mediabrands as trading director of Initiative and subsequently moved on to become the general manager, Investment at group level for the company. In the last three years, Bass was the chief investment officer for Dentsu ANZ.

Michael Bass

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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