F.Y.I.

DentsuAegis merges Vivid Group into Isobar

May 12, 2015 10:39

DentsuAegis has merged Vivid Group into the expanding Isobar offering, giving that agency its first presence in Perth,

The release:

Dentsu Aegis Network is pleased to announce today the merger of its technology specialist, Vivid Group, with Digital Creative agency Isobar, in a move that will see Vivid’s Perth, Melbourne and Sydney teams join Isobar to create one of the biggest digital creative agencies across Australia and New Zealand.

The merger will establish the Isobar brand in Perth and grow the Isobar Group to a team of over 300 across Australia and New Zealand, completing a true trans-Tasman offer. The Isobar Australia & NZ Group also includes the recently acquired Soap – Linked by Isobar and SMG.

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