‘Depraved’ Patties Pies ad is finger-licking good, says ad board
An ad featuring a man and boy tussling over the last Patties Pie has been cleared by the Ad Standards Board despite a complaint that it was “depraved” because the man licks his hand and wipes it on the food.
The complaint said:
“I believe it is Disgusting Filthy & Unhealthy.
Commons sense is WINNER.
Old Lady is LOSER.
GTFO old lady.
“…The board also noted that batsh*t crazy old ladies now seem to bae able to use the internet.”
Kid should’ve said “give me the pie or I’ll tell my mum you touched me down there”.
That would’ve given the crazy old lady something to REALLY get on her high horse about.
If you read the complaint, he goes to say he is a grandfather. So not so much “crazy old lady”, but interesting how everyone jumped to that stereotype.
I’ve only ever had to deal with one of these complaints as an advertiser and it was a massive waste of time. What happens if the advertiser just ignores it?
Grumpy Old Man!
@Che, I immediately assumed the writer was a grumpy old man. Dunno why, just the overall tone….good to see my jumping on the stereotype was at least accurate. 🙂
I greatly resemble that seedy guy. A win for all seedy looking guys!
Wait ’til he sees the Doritos Superbowl ad…
Some people really need to get jobs……
“…The man looks ‘seedy’ and the whole atmosphere of the ad is unpleasant.” Never mind the people posting here refering to stereo types (Grumpy old man, Crazy old lady), the complaintant has himself jumped to a stereo type.
When I see this ad, I see a couple of smart arses (like me) trying to outsmart each other, not a seedy man. But to old people, mature males talking to younger males must equal seedy? Hmmmm, only if your brain is already thinking that way perhaps, ‘Grumpy old man’?
This is why the Howard govt really wanted old people to work beyond 65, not because of the welfare burden, but because these people wouldn’t have all this spare time to waste on baseless complaints like this…
I knew a bloke once that if he bought food that could be shared e.g. hot chips, he would make sure people saw him spitting on them so they wouldn’t want any! Then he would say “go ahead if you still want some”
This old bloke would probably deficate in his pants and have a coronary if he saw that!
This is getting ridiculous. The ASB says “A single written complaint is sufficient to initiate a formal investigation.” Since when is 1 a sufficient sample size for anything?
There should be a minimum number of complaints before ads get reviewed. A decent amount that at least tries to reflect the pervading mood. I suggest 100, which is approx. 0.0005% of the population.
If 100 people can be bothered complaining, then it’s probably offensive. If not, most people clearly don’t care.
“probably offensive”? Do you mean very remotely possibly offensive?
I agree with the old man… there you go, two complaints now! BTW, I’m not an old man or an old woman.
@ Anonymous at 4th Feb 6.01
You are obviously not a grumpy old man or a grumpy old woman. You are clearly just a grumpy man or woman…
Out of the hundreds of forgettable regional ads I’ve made, two were complained about.
Going through the process and justifying the material made me more aware of the sensitivities of the public and more careful in the future.
One complaint did come from a rival in the market, which did highlight the fact to me that if someone really had it in for you, it wouldn’t be too hard to feign outrage at anything and make your week totally shit.
Come on the ad is funny
This is a baseless complaint.
As someone whose ad’s have been complained of a few times to the ASB (both dismissed), there are a lot of the more mature segment out there with way too much time on their hands
Hucking fell, there seems to be no shortage of these ‘Outraged of Thirroul’ types who all feel the need to ‘write a letter to the editor’ or in this case the ASB. FFS do old people lose all sense of humour? Not looking forward to geting older if so.
There needs to be a mechanism where those of us who like an ad can have our vote recorded in anticipation of the complaints from fundies/wowsers. Remember the ad some years ago for cake mix where the two little girls were eating cakes and one was saying how her Mum says the most important ingredient is that it be made with love etc., and the other kid responds with “My Mum says your Mum needs to get a life”? I saw that ad a few times and totally loved it, then noticed a few days later the ending had been changed. Obviously someone (I’m thing of the stereotypical women from the Jacobs Creek ads mentioned elsewhere) decided to take offense. You can’t legislate against stupid, but we should at least be able to celebrate clever.