Design agency Frost rebrands as Frost*collective following restructure
Design agency Frost has rebranded following a restructure, with the company set to operate under a new umbrella brand Frost*collective with the specialist brand, digital and branded environment divisions to operate as separate businesses.
The restructure has seen the environmental design team become a new company called Urbanite, with The Nest, a boutique digital agency acquired last year, and Frost*Design, which focuses on the agency’s brand, design and communications work, also operating as separate entities.
Frost* became the Frost Group in September last year after acquiring The Nest.