Did Astronomer’s Gwyneth Paltrow stunt work?
At the weekend, tech company Astronomer turned to Gwyneth Paltrow in the wake of the recent Coldplay kiss cam scandal to “address” frequently asked questions.
And we turned to a range of industry professionals to see if it worked.
In the 60-second promotional video, created by Ryan Reynolds’ production house Maximum Effort, Paltrow says she was hired on a “very temporary basis” as its spokesperson, thanking people for their “interest” in Astronomer.
Never really loved Gwyneth, this has definitely changed my tune