Digital agency Lash Creative picks up Nong Shim account as brand looks to raise profile

Screen Shot 2015-05-07 at 9.18.01 AMDigital agency Lash Creative has been handed the marketing duties for South Korea-based FMCG brand Nong Shim as it looks to raise its profile in Australia.

The company, a processed food manufacturer which specialises in instant noodles, is a household name in Asia but is relatively unknown in Australia despite distributing products through Coles and Woolworths.

The majority of sales are believed to be from Asian customers.

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