Digital audio revenue soars as broadcast radio remains flat
Digital audio revenues for Australia’s commercial radio networks have risen by 32.7% year-on-year, more than offsetting a decline in regional radio advertising.
This is according to a report from peak body Commercial Radio & Audio, using data compiled by media analytics firm Milton Data. It covers advertising revenue for major radio networks ARN Media, Southern Cross Austereo, Nova Entertainment, and Nine, as well as a number of the smaller commercial players.
Total radio revenue for the first quarter of 2025 was $262.1 million, up 1.2% year-on-year.
If those numbers are correct ARN market share must be diabolical – down 2% PCP v SCA up 9% PCP – Nova and SCA living it up at the expense of ARN by the looks