International publisher IHM launches DJ Mag in Australia
International dance music magazine DJ Mag has arrived in Australia to tap into the burgeoning electronic dance music scene, with the soft launch of its website building up to its first Australian online magazine release next month.
Editor Victor de la Serna, who established DJ Mag in Spain in 2010, has set up an office in Potts Point where he is working with a team of 10 journalists and sales staff, supported by additional journalists working across the country.
The Australian publication, owned by IHM Global, which publishes DJ Mag in Canada and the Caribbean, will feature international content such as the top 100 list of the best dance music DJs in the world and news and features from the leading artists, but it’s main focus will be on the local music scene.
Victor de la Serna
Great people and a welcome media brand in that space. It’s fantastic to see international media brands identifying potential in this market. I just wish I was young enough to recover from parties like I used to…
Great bloke and a good magazine. Hope it does well!