News

CumminsRoss grabs piece of global Levi’s account through House Worldwide network

February 10, 2014 1:20

levis-logo_4cb2621a9af19 2

Independent agency CumminsRoss has landed work on the global Levi’s account through its affiliation with the House Worldwide network, as the brand looks to harness collaborative creativity from agencies around the world.

After parting ways with Wieden & Kennedy last October the brand has appointed DraftFCB and House Worldwide to handle its global marketing for the brand, with the two agencies working together as “one team”.

sean_cummins-468x637 (1) 2

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics
CumminsRoss Levi's
Latest
Kyle and Jackie O 'go rogue' in another Melbourne campaign
Coca-Cola and Disney release limited-edition Star Wars collection in Australia
Shift from traditional search drives Yango Creator
Apparent creative director departs for 'social impact future'
Publicis Groupe stock dives despite sunny forecast

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.