DT appoint DDB Stockholm’s Jerker Fagerström as executive creative director

Full service digital agency DT has appointed DDB Stockholm managing partner Jerker Fagerström as executive creative director.

Fagerström joins the agency after more than six years with DDB Stockholm as head of strategy before a promotion to managing partner and group business director and most recently a shift to ECD and managing partner.

On the appointment DT CEO Brian Vella said: “Digital has been the back bone of DT for 18 years, which has delivered year on year double digit growth.

“However that’s not enough anymore. We need to go beyond that. It’s not about digital vs advertising either, it’s about creating truly memorable brand and customer experiences. In the connected age we believe this can only be achieved by a blend of creativity, strategy and technology, and a culture that celebrates and respects them equally.