DT’s Jonathan Pease buys Oyster Magazine from failed sales house Inception Digital

Creative agency DT’s Jonathan Pease has saved Oyster Magazine from potential closure following the liquidation of owner and publisher Inception Digital.

Pease and MM Media Management director Madison McKay purchased the print and digital assets from the failed sales house, forming Oyster Media Group Pty Ltd earlier this month to house the assets.

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Inception Digital acted as a sales rep for dozens of smaller publishers with large media agencies, collecting ad fees from them and taking a percentage as its fee as well as publishing Oyster Magazine.

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