Dylan Alcott tells advertisers to commit to representation or get left behind

Kalila Welch

May 27, 2022 3:19

In the first session of the AANA’s Reset conference on Friday, gold medal-winning Australian paralympian, Tennis champion and 2022 Australian of the Year Dylan Alcott told the advertising industry that representation of people with a disability is not only impactful for young people with a disability, but it just good business.

“You’re gonna make a shedload more money if you have representation and you advertise to that segment of the population,” said Alcott.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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