Dynamic Duos: Billie Media’s Ben Poole and Rohan Prasad
In this week’s Dynamic Duos, co-founders of New Zealand based specialist outdoor media agency, Billie Media, Ben Poole and Rohan Prasad, share how a few chance meetings brought the pair together, eventually leaving their roles at JCDecaux to take a leap of faith and start up Billie Media, whose client portfolio is now made of 80% of Australian brands to date.
In Dynamic Duos, Mumbrella each week asks two members of the same organisation with a professional and personal affiliation to share with readers the importance of workplace relationships in an increasingly hybridised world of work.
Ben Pool, co-founder and director, Billie Media
Ben Poole: I first met Rohan in a classic Kiwi way – knowing someone, who knows someone’s friend’s sister’s friend… It wasn’t quite like that, but a mutual friend of ours organised a group of school and university friends to head down to the magical Marlborough Sounds for New Year’s Eve.
Trusted partners in the NZ market with great expertise and knowledge of the nuanced New Zealand OOH landscape. Not to mention the only people i know to have evaluated and audited all large format sites first hand in person for an entire country!
Great to see your progress get some airtime gents.