Dynamic Duos: The PR Hub’s Natalie Crynes and Samantha Dybac

In this week’s Dynamic Duos, The PR Hub’s managing director Natalie Crynes and CEO and founder Samantha Dybac share how their different working styles have allowed them to push each other and the business to get The PR Hub through to the other end of a global pandemic, bigger and better.

In Dynamic Duos, Mumbrella each week asks two members of the same organisation with a professional and personal affiliation to share with readers the importance of workplace relationships in an increasingly hybridised world of work.

Natalie Crynes, managing director, The PR Hub

Natalie: Sam and I met through a mutual friend in October 2018. I was between roles looking to find my next move and Sam was looking to recruit a senior account manager. I knew I wasn’t the exact fit for the role being advertised. I had a solid background in publishing/media roles (previously marie claire) and more recently in the government/higher education sector and wanted to step back into the creative world as I was missing the buzz and was ready for a new challenge.

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