EA Australia and Bring release disruptive music-driven campaign for Battlefield 6

EA Australia has partnered with BRING – Universal Music for Brands to launch a surprise social campaign that pulls Battlefield 6 into fans’ feeds through unexpected creator-led takeovers.

@pacificavenueau Taking a little break from music… BF6 just dropped 🎮 #battlefield6 #ad ♬ original sound – Pacific Avenue

The announcement:

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