Ebay’s CMO, Julie Nestor, becomes Hilton’s APAC VP of marketing and e-commerce

Julie Nestor, formerly Ebay’s chief marketing officer, has become Hilton’s vice president of marketing and e-commerce across the Asia Pacific region.

In her new role, Nestor will be responsible for the region’s marketing and e-commerce strategy, driving growth in direct bookings and attracting new customers to Hilton’s brand portfolio.