Edelman expands media buying capabilities with appointment of Diarmid Farquhar as head of paid media

Independent public relations agency Edelman has recruited a head of paid media, Diarmid Farquhar.

The newly-created role will deepen the agency’s paid search and social capabilities and broaden its media planning and buying offering.

Farquhar will report into Ben Naparstek, director of digital and content at Edelman