Edelman Trust Index reports increased media engagement, driven in part by Married At First Sight

February 6, 2019 9:51

Australians became slightly more trusting, far more engaged and slightly more pessimistic in 2018, the Edelman Trust Barometer has found.

The number of Australians consuming and sharing media jumped 26 percentage points on the back of a year of political unrest and uncertainty about the future. Steven Spurr, CEO of Edelman Australia, suggested Married At First Sight may also be a driving the increased engagement.

Edelman’s Steven Spurr said Married At First Sight helped drive Australian’s media engagement in 2018

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

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