QT Hotels appoints Edelman following competitive pitch
PR agency Edelman Australia has been awarded responsibilities for the QT Hotels & Resorts chain’s below-the-line marketing efforts.
Edelman’s appointment will see them take responsibility for not only public relations but also the brand’s online influencers campaigns and its partnership efforts.
“Edelman impressed us with its understanding of the brand, and original thinking about the communications opportunities around the creative industries,” said David Seargeant CEO and managing director at Amalgamated Holdings Ltd, QT Hotel’s parent company.
“We also liked Edelman’s depth of skills in both the Sydney and Melbourne offices.”