Edge makes two hires in accounts and media

Independent agency Edge has made two new hires, continuing its growth into 2021.

Ed Popa joins the agency as senior account director, while Jaime Smith has been appointed media manager in its growing media team.

Jaime Smith and Ed Popa

Popa was previously at Banjo Advertising where he was senior account director on its NSW Government COVID-19 response team. At Edge he will take responsibility for the JDE account, involving brands Moccona, L’Or and Harris Coffee.

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