Eftpos engages Richards Rose for brand strategy and marketing

Eftpos has hired Richards Rose to transform its brand strategy and marketing communications as part of long-term agreement.

The appointment follows Eftpos shifting its media account to Bohemia earlier this month.

Eftpos has hired Richards Rose

Richards Rose won a competitive pitch for the business that began in June and was led by Kylie Chain and Steve Sinha, the chief media officer at Media Operations Transparency.