Ego Pharmaceuticals shifts media account without a pitch

Ego Pharmaceuticals has handed its media account to Starcom Melbourne without a pitch, taking the business away from Ikon.

According to a statement, Ego, the manufacturer of QV Skincare and Sunsense, invests around $5m in media nationally.

Starcom Melbourne managing director Peter Toone said in a statement: “We’re thrilled to be working with a family-owned business, founded in Melbourne, which has gone on to huge local and international success.