Emotive sticks it with second Revlon campaign starring Delta Goodrem

Andrew Banks

July 24, 2022 9:00

Independent agency Emotive has created a second campaign for Revlon starring Delta Goodrem, the first Super Lustrous campaign outside of the USA.

‘Shades of you’ builds on last year’s Goodrem brand spot, emboldening Australians to celebrate every shade of themselves with the Super Lustrous lipstick. Super Lustrous has a rich history dating back 60 years.

This new campaign marks a turning point for the brand as it heads into a #strongerbolderfuture as the first Super Lustrous campaign outside of the US.

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Andrew Banks

Andrew is an editor and journalist with over 27 years' experience, working across publications including news.com.au, The Sunday Telegraph and The Australian newspaper.

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