Even its rivals use Google for its search marketing
It’s the ultimate endorsement. Guess who’s advertising on Google AdWords?
Yahoo Seach Marketing.
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I initially looked at this and went “Wow”.
Then I actually thought about it – they’ve been doing this for years, why wouldn’t they?
If you were running a campaign for ‘Visit Mildura”, would you show ads in Mildura, or elsewhere?
With 90% market share you’d be crazy not to advertise on Google. Good for them.
to think Semel could have bought GOOG and passed. D’oh!
You know you are doing something right when you competitors are forced to use you to get their name out there…
Wonder if Google gave them rate card?
JD
Pay TV advertises on Free to Air. I’m pretty sure the opposite doesn’t happen.
Egads!!! Good to see that a company ( brisbanetimes.com.au – Fairfax) which prides itself on the virtue of extolling the value and benefit of its own SEO platform spreading the love.