Ex-MediaMonks boss to head up new Clemenger BBDO production company

November 8, 2023 9:42

Clemenger BBDO has launched a new specialist production company, MADE THIS, which will be led by ex-MediaMonks boss Vinne Schifferstein.

Clemenger’s existing production agency, eg+, and its team of over 60 people has been folded into the new offering, which will focus more on craft and innovation, using automation and AI to “create smarter production techniques and content”, without losing the essential human elements to engage audiences.

Schifferstein, who founded MediaMonks in Australia and New Zealand, will lead MADE THIS as managing director.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.