EXCLUSIVE: Super Fresh is on the air
Test transmissions for Austereo‘s new Super Fresh station have begun. If you’ve got the right sort of digital radio (not that many in Australia yet have), you’ll be able to hear it in capital cities right now. It’s been previously billed as having a cutting-edge, yoof-oriented focus. Kinda like Triple J, with ads. Eventually.
Digital radio doesn’t officially launch until May, but it’s a fair guess that the mysterious Austereo launch they’ve got lined up in Sydney tomorrow afternoon may be Super Fresh-related.