Experiential agency TBA launches in Australia ahead of Brisbane 2032 Olympics
Brendan Furdek and Samantha Findlay have returned to Australia to lead TBA Group's launch.
A global experiential agency behind large-scale experiences at the Paris Olympics and Formula 1 Grand Prix has officially set up shop in Australia.
UK-founded TBA Group has relocated two Australian account directors, Brendan Furdek and Samantha Findlay, from its London headquarters to spearhead the launch of its local operations.
The launch follows TBA’s role as lead creative agency for the Paris 2024 Olympics and comes ahead of a wave of major Australian sporting events, including the 2027 Rugby World Cup and the 2032 Brisbane Olympics.
