Eye Fly deliver airport wi-fi
Out-of-home media company Eye’s Airport advertising branch Eye Fly has delivered sponsored wireless internet to Sydney’s domestic terminal.
The announcement:
SYDNEY – In a media first, EYE has worked with Optus, MPG and Sydney Airport Corporation Limited (SACL) to deliver the first sponsored domestic terminal Wi-Fi network last week, in Sydney’s T2 Domestic Express Terminal.
Optus will exclusively sponsor the Wi-Fi offering, providing travellers with access to the Wi-Fi network in Sydney T2, one of the busiest terminals in Australia. The key objectives for Optus are to position themselves at the forefront of technology with this highly valuable audience and connect with them in the airport environment.
It’s not technically a media first, new airport, old idea – it was done a year ago in Melbourne Domestic by Nab
Oooooo just in time for Mardi Gras! Can’t wait to use Grindr in the airport.