F1 star Mark Webber signs sports marketing group Octagon

Tim Burrowes

March 9, 2010 10:48

Australian Formula One driver Mark Webber has signed Octagon, the Interpublic Group-owned sports marketing and management company, to handle his marketing and commercial representation.

The partnership follows the end Webber’s relationship with his advisor, Geoff Donohue.

Webber is part of the Red Bull racing team. He made his F1 debut in 2002 and last year he became the first Australian to win a F1 race in over 25 years.

After finishing the season in fourth place in the 2009 Drivers’ World Championship, he has recently been presented with two awards at the British Racing Drivers Club Annual Awards for “courage and sportsmanship” and the other for achieving “the most meritorious performances in international motorsport”.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.