Facebook mobile revenues accelerate

July 28, 2017 10:58

Despite advertiser concerns about metrics, Facebook reported a 44% revenue increase over the previous year to 9.3 billion dollars in the company’s results issued overnight.

“We had a good second quarter and first half of the year,” said founder and CEO, Mark Zuckerberg, in releasing the results which saw mobile ad revenue representing around 87% of the company’s total sales in the latest quarter.

Of the US $9.3bn in revenue, 5.3 came from non-US sources. The company’s headcount also leaped 43% to over 20,000 employees this quarter.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

Topics