Fairfax offers Herald for $2.50 a week

Tim Burrowes

March 16, 2009 3:37

A sign reaches Dr Mumbo of Fairfax’s desperate attempts to shore up circulation. They’ve been going door-to-door in the Enmore and Newtown areas of Sydney and offering seven days a week subscriptions to the Sydney Morning Herald and Sun-Herald for $2.50 a week for the next six months.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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1 COMMENTS

Matthew Gain 17 Mar 09

Surely the money spent on sending people out on the streets would be better spent developing the future of their business on the web rather than trying to prop up a print business that is dying. When will the papers learn?