Fairfax recruits veteran marketing journalist as CMO newsletter editor

September 24, 2018 8:05

Less than three weeks after leaving MCN, veteran marketing writer and former AdNews editor Paul McIntyre has returned to Fairfax as editor of the Australian Financial Review’s weekly CMO Brief.

The PwC sponsored newsletter, launched today, is a weekly digest of Australian and international developments and trends for the marketing sector.

McIntyre first joined the AFR in 1994

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

Topics

CMO Brief Fairfax Media Paul McIntyre

2 COMMENTS

Ex AFR 24 Sep 18

Shows has desperate things are that people are “hired” because of a paid content opportunity.
AFR has a desperate shortage of business reporters and barely covers its core news beat. More obvious is its tendency to inflate its own importance on often trivial grounds. (Noting today’s two self important editorials)
Maybe they will notice one day that we have some interesting companies they might care to cover? (Anyone seen a word about CSL in the Fin?)

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Boz 24 Sep 18

Win, win for everyone. Good to hear that Paul will still be commentating on our industry…

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