Father Bob offer people chance to win guaranteed happiness in volunteering experiment
Cummins & Partners has created a new campaign for a new charitable project from Father Bob Maguire offering people the chance to win happiness – guaranteed, seeking to promote volunteering.
The new campaign for the Father Bob Foundation encourages people to make a donation at winhappiness.com and tell the organisation ‘how they find happiness’, with winners receiving prizes from a flat screen TV, a five night stay with a “ritzy” hotel chain and a top prize of ‘happiness guaranteed’ “Or more specifically the winner will be awarded a ‘Week volunteering in a Soup Kitchen’.”
The campaign is based on the insight – backed up by global studies – that people are happier when they give something,with the winner set to fill in happiness questionnaires before and after the stint volunteering.
Nice insight driven idea. Father Bob is great talent too.
Cracking idea and a very true sentiment. Volunteering is a greatly rewarding experience.
Great! Wonderful and so true.
Nice.
top competition fr. bob
Go father bob, a true aussie,puts others first always, another of bobs out of the box ideas, love it, keep up good work
Happiness is love and family. Giving respect for others and smiling everyday . We have so much to be happy about.we are alive
Cheers to Fr. Bob, I am studying Dip.Community Services Case Mgmt. and worked in communities in the past, we need to get the message out there to dig deep or volunteer to help our needy. There are so many that need our assistance in so many ways. Get on board everyone!