F.Y.I.

Foodora partners with PoweredLocal to provide restaurants with customer data via WiFi

September 13, 2017 9:35

Australian WiFi intelligence startup PoweredLocal has partnered with Foodora to strengthen the marketing capabilities of Australian restaurants listed on the food delivery giant.

The announcement:

The explosion in food delivery apps has given Australian consumers unprecedented choice about what, where and when they eat. While a boon for industry, many restaurants are unable to adjust their marketing strategies effectively, because the sudden influx of data is on the delivery side.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Topics