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GTB Mindshare and Ford Australia win MFA grand prix

October 20, 2017 10:24

Media Federation Australia’s 19th annual awards saw Ford Motor Company Australia and GTB Mindshare take out the Grand Prix.

“A long term strategy and solid business strategy that delivered over time. Over the course of 18 months, Ford became market leader. In a short term world, it’s refreshing to have a different long term approach that yielded fantastic results for the client,” judges said in the Grand Prix announcement.

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

Topics
GTB Mindshare Media Federation Awards Media Federation of Australia MFA MFA Awards 2017 PHD
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