Former Advertising Federation of Australia boss Bruce Cormack dies

The former federal director of the Advertising Federation of Australia, Bruce Cormack, died at the age of 82 this week.

Bruce Cormack served as the head of the federation, which has since become the Communications Council, for 14 years from 1979. He died in Sydney on Monday and the funeral will be next Monday.

He was best-known for his “legal to purchase – legal to advertise” stance when it came to tobacco in Australia. Bruce Cormack was seconded by Leo Burnett when he was elected.

During his first annual review he said “We have seen a full decade of assaults on our ability to do business in a competitive marketplace. The national nanny is not only alive, but growing – frequently sustained by government grants or entities.”