‘Fragmentation is not slowing down,’ says ABC’s Emma Turner on how Australians consume media

July 22, 2022 10:04

As Australia emerges from the pandemic, we are seeing shifts and changes in the way audiences consume media, shifts that have been accelerated through many of us spending enforced time at home.

“There are three very real drivers of change that have had a significant influence on audiences,” ABC’s insights manager, Emma Turner said in a session on Thursday at Mumbrella360.

(left) ABC’s Emma Turner and Leisa Bacon (right)

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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