‘Get loose’ with Pej and the Token Croats
Dr Mumbo was intrigued to see the new campaign from TAB giving one lucky punter the chance to own a five per cent share of one of Australia’s best racehorses, Boban.
But it wasn’t so much the campaign which caught his eye as the horse involved, with Boban being one-quarter owned by MediaCom CEO and racing fanatic Mark Pejic. Boban, as all soccer fans will know, is named after Croatian player Zvonimir, which would have been harder for the commentators to call.
While ‘Pej’ doesn’t front the campaign his friend and co-owner Matt Dominelli certainly gives some interesting insights into the owners’ syndicate.
https://www.youtube.com/watch?v=0Zk6JBsrmgQ