Global retail leader Jon Bird to keynote Mumbrella Retail Marketing Summit

Alex Hayes

November 16, 2017 9:51

One of the most respected retail marketing thinkers in the world, Jon Bird, will present exclusive research in his keynote presentation at the Mumbrella Retail Marketing Summit in February.

Bird, who founded IdeaWorks in Sydney and went on to lead retail at M&C Saatchi, is now the New York based executive director of global retail and shopper marketing for WPP agency VML.

VML’s global executive chairman of retail marketing Jon Bird is headlining the conference

He is joined by KFC’s acting CMO Annabel Fribence, Alibaba’s James Hudson, The Works creative partner Paul Swann and Karen Messitt of Instigate on the lineup for the conference, which takes place on February 28 in Sydney.

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Alex Hayes

Alex Hayes worked for Mumbrella from 2013 to 2017 in roles including editor and head of Mumbrella Bespoke.

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