The good old days. Or, as news.com.au likes to call it, the home page

Every publisher loves evergreen content – those articles you an keep sending readers to month after month.

Or in News Corp’s case, year after year.

Dr Mumbo notes that news.com.au is suggesting to its readers, via content marketing platform Outbrain, a particular article on sister News Corp site GQ Australia.

gq-top-gear-outbrain

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.