Wi-fi as advertising; Four-day agency week; Newspaper pioneer dies; Vanilla Ice pt 2; Who is Craig?

Nathan Bush of the Another Advertising Wanker blog on wi-fi as a marketing tool:  

“Strolling through the CBD I was checking email on my phone and my phone automatically prompted me to join a new network. Not only did I now know that there was a McDonald’s in the area but that I could also access free Wi-Fi there. Great”

 Stan Lee of Brand DNA on the growth of the agency four-day week:

“I was chatting with a young art director today who told me that their agency was going onto a 4 day week.  If you want my opinion, I think that’s a good idea. Sure everyone has to take a pay cut, but that’s surely better for team spirit and moral than sacking people who are doing a perfectly good job?”

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